ARTEC Named as NETIA Distributor in Mexico
NETIA has named ARTEC (Grupo Arte Y Tecnologia S.A. de C.V.) as the company's distributor in Mexico. As part of this new agreement, ARTEC will represent NETIA's range of audio ( Radio-AssistTM) and video ( ManreoTM, Media LoggingTM) products through its engineering, sales, and support staff, as well as showcase these product lines at regional trade shows.
"ARTEC is recognized for its ability to integrate innovative technologies in solving complex integration issues for leading Mexican broadcasters, and we're pleased that the company will be backing our products in the very active radio industry across the country," said Xavier de Vynck, vice president of business development at NETIA.
Mexico includes roughly 1,500 radio stations, all of which are facing new federal guidelines for digital broadcasting while also striving to accommodate the convergence of media outlets. This distributor agreement will position NETIA and ARTEC to meet the Mexican broadcasters' growing need for advanced content management and broadcast functionality.
"We have known of NETIA for years now, watching the company's success in Europe's competitive market for digital radio solutions," said Valentin Fernandez Bolland, Director at ARTEC. "We feel that together we can achieve the same success here in Mexico. This country has a long history of relying on radio for all types of communication, and our new relationship with NETIA will enable us to work together in bringing local stations the necessary solutions, support, services, and tools to improve their operations and workflows and enhance the way they do business."
About ARTEC:
From its creation in 1992, ARTEC has grown to become a leader within Mexico's television and video industry. Thanks to its solid infrastructure, ARTEC is able to represent manufacturers from all over the world, bringing new technologies to Mexico and creating solutions to satisfy the demands of its clients. The company is reliable, agile, and efficient, bringing a fresh and dynamic perspective to the country's broadcast market.
The company's clients include Mexico's leading producers, filmmakers, and broadcasters. More information about ARTEC and the products and services it offers is available at www.artec.com.mx.